“Organ Donation, The Gift of Life” documentary first broadcast during “Organ Donation Awareness Month” on April 24th, 2001. The program received high ratings and encouraged viewers to become, or at least consider becoming, organ donors. The documentary aired about a month later on June 2, 2001.
Through the program, WRAL introduced its viewers to three North Carolina families who have struggled with sickness and death. Despite their tragedies, these families have received the ultimate gift of giving, the gift of life, through organ donation.
The documentary tells the story of Michelle Peele, a Southern Pines mother who lost her daughter in a tragic car accident. Only two weeks before the accident, daughter Morgan told her mother she wanted to be a donor. Because of that decision, Morgan’s organs save the lives of eight people.
Viewers are also reminded of the story of the local teacher who gave a kidney to save the life of one of her students. Other instances are chronicled as well. The documentary sought to dispel myths about organ donation.
WRAL-TV Anchor Bill Leslie hosts the program. WRAL-TV’s Phyllis Parish served as producer with support from Bob Sadler, Shelly Leslie, Bill Burch and Steve Elizondo.