“Femme Fare—WRAL-TV’s Magazine of the Air for the Modern Woman” was a pioneering weekday program on WRAL-TV from 1963 to 1977.

The program was hosted by WRAL Woman’s Director Bette Elliott and featured a wide range of news and features with women viewers in mind. Elliott was a veteran newspaper reporter and columnist who quickly found a following as host of the program.

Femme Fare was produced every weekday in the WRAL-TV studios. The show included regular features on cooking, sewing and flower arranging, but also delved into serious topics such as women’s health, business issues, the arts and culture.

Elliott used the traditional kitchen set for some segments, but branched out to host full fashion shows and other segments on location outside the studio. She would travel to New York City regularly to get an early look at the fashions of the day, producing reports that would give Triangle viewers insight on the coming trends.

The Femme Fare program earned several major honors; it claimed the TV-Radio Mirror Award for outstanding programming in 1969 and then again in 1971.