Highlights for Corporate
Jim Goodmon learned the business of broadcasting at the knee of his grandfather A.J. Fletcher—founder of Capitol Broadcasting Company. Goodmon observed station operations carefully and learned well, and in turn–A.J. Fletcher recognized his grandson’s potential. This close, early relationship laid the groundwork for the future leadership of the company.
He holds a fierce dedication to the public interest, and all CBC divisions not only meet but exceed industry requirements and standards. In 1998 he was appointed to the Advisory Committee on Public Interest Obligations of Digital Television Broadcasters. Known as the Gore Commission, this prestigious panel recommended public interest obligations for American broadcasters as they made the transition to digital television.
Goodmon led CBC and its stations into the digital age, gaining industry-wide recognition as a visionary whose stations constantly pushed the boundaries of technology. In 1996 the FCC granted the nation’s first experimental HDTV license to WRAL-TV, which was the first in a long line of CBC technological achievements in the field of high definition television.
Jim Goodmon’s interests go well beyond broadcasting. Under his leadership, Capitol Broadcasting Company has expanded into real estate—developing the American Tobacco Historic District in Durham and turning it into an award-winning example of entrepreneurial restoration.
Watch and listen to this free-wheeling conversation between Jim Goodmon and CBC Director of Special Projects John Harris.
Photographer: Jay Jennings
Recorded December 11, 2017
Envolve Vision, a part of healthcare solutions company Envolve Health, is relocating its headquarters to the Rocky Mount Mills development in that Edgecombe County city. The development is owned by Capitol Broadcasting Company, the corporate parent of WRAL.com and WRAL
CBC Founder and CEO AJ Fletcher and family
Farm Director pouring Pepsi Cola for youngster at tobacco barn as the crop comes in from the field.
Famed CBC Farm Director Ray Wilkinson tells a story on the chicken circuit.